Google Reviews for Small Business – Can you remember the last time you were searching for that fancy restaurant to impress your significant other half on Valentine’s day..? I do…hahaha
The first thing you do is reach into your pocket, smile at your iPhone X™ and magically faceID™ unlocks it, you quickly shout “Hey Siri™” or if you are like me, madly punch into the Google Search “Fancy Restaurants Adelaide” and boom a huge list of results appears on your screen based on your current location. (provided your location services is activated)
You pause for a moment to quickly glance over the results, (time isn’t on your side as Valentine’s day is tomorrow :S) – you have no idea which one to choose and regret leaving it to the last minute – you are instantly put on the spot to make a quick decision, things considered are how close the restaurant is and also vaguely trying to remember all those recommendations from your trusty mates or family members… However, you also notice some results have little yellow stars with numbers next to them, what is this you ask yourself…? Feeling adventurous and somewhat desperate you click on the restaurant with the highest number. You are instantly greeted with the restaurant’s essential information such as address, phone numbers, opening hours and even some photos but in particular, you are interested in the “Review Summary” where you can read other peoples recent reviews and experiences. This newly discovered feature is amazing, you read every single review and check out every photo, you feel like a superhero and quickly call the restaurant and make a reservation for two…phew! Thanks, Google you have just saved my day!
Why is Google Reviews for Small Business important?
Google is often the “go-to” place for contact between a customer and a local business. Searching for store opening hours and locations, looking up a forgotten phone number or searching for that fancy restaurant! We type or speak the keywords into Google to help us with anything we want to know.
Google Reviews for Small Business allows users to write reviews directly on the business’s Google or Google Map listing. Since Google reviews are obviously favoured by the search engine and show up upon every relevant result, if your business wants to have a good presence on Google, the best place to start is by getting more Google reviews!
Getting reviews on Google
Reviews on Google provide valuable information about your business to both you and your customers. Business reviews appear next to your listing in Maps and Search, and can help your business stand out on Google.
To get reviews on Google, encourage your customers to spread the word about your business by following these best practices:
- Remind your customers to leave reviews. Let them know that it’s quick and easy to leave business reviews on mobile devices or desktop computers. Learn how to leave Google reviews
- Reply to reviews to build your customers’ trust. Your customers will notice that your business values their input, and possibly leave more reviews in the future. You can also create and share a link that customers can click to leave a review. Learn how to read and reply to reviews
- Verify your business so your information is eligible to appear on Maps, Search, and other Google services. Only verified businesses can respond to reviews. Learn how to verify your business
- Reviews are only valuable when they are honest and unbiased. (For example, business owners shouldn’t offer incentives to customers in exchange for reviews.) Read more in our review posting guidelines. If you see a review that’s inappropriate or that violates our policies, you can flag it for removal.
Now that you are an expert – remember to whip out you Smartphone and launch your Google Maps App and write your own review & share your experience with that awesome business you just delt with 😉